Are you considering building a real estate investor website but unsure where to start? Have no fear! In this blog, we have 15 essential Real Estate SEO services tips to help you get your site ranking in Google and drive traffic in no time.
Real estate investor websites must be optimized for both search engines and humans. That means your site should be packed with keyword-rich content that is also interesting and informative. In addition to great content, your site must also be designed with the help of Real Estate SEO experts.
Here are 14 essential tips for SEO for real estate investor websites:
-
Perform Keyword Research
Before you start building your site, you need to know which keywords you want to target. Keyword research will help you determine which terms your target audience is searching for and how difficult it will be to rank for those terms. There are several different tools that you can use for keyword research, including the Google Keyword Planner and semrush.com.
-
Use Keyword-Rich Titles And Descriptions
Your website’s title and meta descriptions are important places to include your target keywords. These elements appear in search engine results pages (SERPs), so make sure they are compelling and include your target keywords.
-
Optimize Your Website’s URL
Your website’s URL should be short, keyword-rich, and easy to read. Avoid long, complicated URLs that include strings of numbers and random characters.
-
Include Keyword-Rich Content On Your Website
Your website’s content should be packed with relevant, keyword-rich information. In addition to including your target keywords, make sure your content is well-written and informative.
-
Optimize Your Images
Ensure to include keywords in your image file names and fill out the alt text field with a brief, keyword-rich description of the image.
-
Use Heading Tags
Heading tags are used to structure the content on your website. Search engines use these tags to determine the hierarchy of your content, so make sure to use them appropriately. H1 tags should be used for your website’s title, and H2 tags should be used for your website’s main headings.
-
Create A Sitemap
A sitemap has a list of all the pages available on your website. Creating a sitemap makes it easier for search engines to crawl and index your website.
There are a number of sitemap generators you can use, including XML-Sitemaps.com.
-
Set Up Google Analytics
Google Analytics is a tool that allows you to track your website’s traffic. Setting up Google Analytics is essential for any real estate investor website.
-
Submit Your Website To Google
Once your website is live, you need to submit it to Google. This can be done by adding your website to Google’s Search Console.
-
Create Compelling, Keyword-Rich Blog Content
A blog is a great way to add refreshed, keyword-rich content to your website on a regular basis. In addition to helping with your SEO, a blog can also help you generate leads and build your credibility as an expert in your field.
-
Promote Your Blog Content
Once you’ve created a blog post, promote it on social media, in forums, and through other channels. This will help increase the reach of your blog post and drive traffic back to your website.
-
Build Backlinks
Backlinks are links from other relevant websites that link back to your website. Google views backlinks as a vote of confidence, so the more backlinks you have, the better. There are many ways to build backlinks, including guest blogging, directory submissions, and social bookmarking.
-
Monitor Your Website’s Progress
It’s important to regularly monitor your website’s progress to ensure that your SEO efforts are paying off. You can track your website’s traffic and rankings in Google.
-
Make Sure Your Website Is Mobile-Friendly
More people are using mobiles to access the internet. As a result, it’s important to make sure your website is mobile-friendly. Google has a free tool that gives you a chance to test your website’s mobile-friendliness.